Dan is a passionate and driven trail, road and fell runner. Coming to running relatively late after finishing his undergraduate degree at Loughborough University, Dan has rapidly improved. Dan earned himself a sponsorship deal to become a Salomon UK athlete in 2019 and is determined to excel on the international stage.
Dan studied to a masters level at Loughborough University whilst also working as a fitness instructor, strength and conditioning coach and as an assistant athletics coach. He then went to spend a winter training in the Swiss Alps.
Dan is determined to fulfil his potential and help others reach theirs whilst truly enjoying the process.
Trail Half Marathon Wales - 1st
Snowdonia Marathon Eryri - 2nd
Shropshire Fell Running Champion
Shropshire Cross Country Champion
5k road pb: 14.32
10k road pb: 30.37
Half Marathon pb: 65.37
If you are a committed runner dedicated to improving your performance then get in touch. Dan is determined to help people reach their potential, enjoy the process, and enjoy running for life. Dan's coaching is primarily based on feel; inspired by the teachings of Lydiard, Cerruty, and modern coaches such as Steve Magness and John Marcus. He aims to keep training exploratory rather than overly prescriptive and always adapted to the individual. Enjoyment of the process is key.
Strength and Conditioning is a fundamental part of Dan's coaching and training practice as he prioritizes becoming a good athlete over purely a good runner. This is important for longevity and for fulfilling your potential. Dan coached elite triathletes and runners at Loughborough University and worked as a fitness instructor, training a range of athletes.
Dan has experience coaching elite level athletes but also those wishing to participate in their first race. He has experience coaching athletes returning from injury and those that have plateaued. Dan coaches 1-2-1, often in the Shropshire Hills, but also coaches and advises online.
Dan coaches free of charge, aiming to get more skin in the game whilst constantly learning and striving to better himself as an athlete and coach. If you are a driven trail, road or fell runner then feel free to drop Dan a message.
Want to improve your athleticism? Improve your strength, mobility, health, confidence and mental wellbeing? Whether you are trying to improve your athletic potential or improve your physique, I would love to help you in your journey.
Please get in touch via email:
at or via 07495173240.
(MSc) Sport Management - Loughborough University
(BA) Sport Science and English - Loughborough University
Level 3 Personal Trainer
Level 2 Fitness Instructor
UKSCA Weightlifting for Performance
Running Coach (United Endurance Sports Coaching Academy Certified)
Billy Cartwright (International mountain runner):
"I have progressed from a very low mileage to 90 miles per week within a year. I owe this breakthrough in training to Dan, who through his extensive knowledge in S&C has made my body strong enough to do the training I needed to do to represent my country in mountain running.
Dan is always friendly, encouraging and a pleasure to work with. He has also educated me enough that I am now competent to carry out my own sessions independently and I know the reasons why I am doing each exercise."